semente preta/id system

Semente preta is Nubank's seed capital investment fund aimed at Brazilian startups founded and/or led by black entrepreneurs and female entrepreneurs.

The concept for logos is the maximum reduction of the seed's shape to a geometric one. Along with this, the shape of the embryonic leaves of a seed reinforces the idea of flowering and growth, which is the essence of the project.

Structure logo grid



Visuals





Posters with the logo